TAD – The Amazing Desi
“TAD – The Amazing Desi, is a celebration and an embrace of the rich cultural history of India. We believe India is an amazing country with so much to offer, and we want to show that through our unique product mix. TAD – The Amazing Desi starts with chutney, an integral part of Indian cuisine that is savoured all across the country, irrespective of which region you belong to. We’ve selected chutneys from all over to showcase the diversity of flavors and ingredients present in India.
Our flavours include:
Coriander Chutney, Groundnut Chutney, Gongura Chutney, Ginger Chutney, Toor Dal Chutney, Garlic Chutney, Mint Chutney, and Tamarind Date Chutney.
But we’re not trying to end there. We also intend to bring in products which represent other facets of Indian culture – arts and crafts, fashion, and more food Products.”
We aim to make Indian culture easily accessible and more fun for modern lives! We wanted to develop products that are convenient and ready to go for you. An example of this is our instant-mix chutneys. They can have you enjoying fresh, real Indian accompaniments to your meal in no time. So that Indian flavour can go a little further! And, also, we don’t just want to sell products; we want to educate and inspire people on these amazing Indian things. We’ve created “The Amazing Desi” section for sharing stories, articles, and other content that extols the people, places, foods, habits, culture and everything that makes India special.
We hope to do our part in the fight to revive Indian Essence.”We’re hoping to play our part in reminding everyone of the amazing diversity and richness of India and inspire them to indulge and support all that it has to offer.” Whether that be through our fabulously delicious chutneys or the stories and experiences we share, we want to inspire others to see the amazingness of India and help get behind us to help tell the world about it.
VISION – To make TAD – The Amazing Desi as the preferred brand for anything Indian.
MISSION – We intend to bring Indian culture to life in the modern Indian lifestyle and make it easily accessible to everyone.
Meet Umadevi – a creative soul with a passion for fashion and a heart full of love for her family. From a young age, she had a knack for design, constantly creating and styling clothes for her dolls. Though she initially considered becoming a fashion designer or a doctor, she ultimately chose to pursue degrees in pharmacy and commerce. Despite not following her original career path, Uma has always desired to make a difference in the world. She isn’t afraid to speak her mind, which has helped her stand up for what she believes in and make an impact on the lives of those around her. Uma’s desire to make life easier for her kids led us to the idea of Amazing Desi.
Meet Suma – an amazing and talented individual, a professional architect with a passion for creating beautiful spaces. She has a calm and collected demeanor, but trust us – she is particular about every aspect of her work and tides when stirred. Also, don’t let her professionalism fool you – Suma is known to be clumsy outside of work, often stumbling over things or dropping items. Her natural talent and eye for design led her to pursue a career in architecture. Today, everything beautiful about Amazing Desi is her hard work and dedication to her craft.
Meet Pratishtha ( Prachi ) – a bubbly and energetic individual with a passion for teaching and a love for food. Despite her short temper, she is known for her happy-go-lucky attitude and ability to make anyone laugh with her quick wit and humor. Prachi pursued a degree in journalism but ultimately found her calling in teaching. She has a special connection with children and can leave a lasting impact on their young minds. Her clear communication skills to articulate ideas make her a valuable asset. Foodie at heart, she is the spark and energy of the group and we are lucky to have her as a part of the Amazing Desi.
Meet Prathu – a non-tech-savvy engineer with an MBA degree and a passion for sports. When he’s not busy chasing his career goals, you can find him on the field or court, bringing his determination and competitive spirit to every game. Don’t let his fierce roar fool you – Prathu is also a desi at heart and a foodie in the tummy, always ready to calm down and enjoy a good meal. Aside from his love for sports and food, he is a marketer by education and a salesperson by profession. He drives the team through the ups and down and is the logical one.